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Function and Importance of Sphingolipids
Sphingolipid is one of the important and major components of a cell membrane, and is distributed widely in body and play key roles in cell recognition and signal transduction between cells.
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The Mystery of the Sphinx
Sphingolipids was discovered in the late 1870s by Johann L.W. Thudichum, a German physician and biochemist, who was a pioneer in the field of neurochemistry and a founder of “brain chemistry”. While studying the chemical composition of the brain, he discovered a component that presented many enigmas. This mysterious compound he named sphingosine, after the mythological riddle of the Egyptian Sphinx.
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Helping Baby Kick the Bottle
It is very common for parents to delay weaning. It is also very common for an older toddler to become attached to their bottle. The dilemma—the longer you wait, the harder it will be for your child to break the habit.
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Breakfast is for Champions!
Why do Champions eat breakfast? Because breakfast is the most important meal of the day! Not only does it help your child start his day right, it’s linked to many health benefits such as weight control and improved performance.
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Breakfast is for Champions!

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The Importance of Breakfast for Children


Why do Champions eat breakfast?

Because breakfast is the most important meal of the day! Not only does it help your child start his day right, it’s linked to many health benefits such as weight control and improved performance.

Break the Fast The word breakfast is in fact two words, ‘break’ and ‘fast’, referring to the end of fasting since last night’s meal. As your child sleeps, his body goes into survival mode—his metabolism slows down and doesn’t speed back up until he eats again. Chances are, he would be starved even before mid-morning. Eating breakfast ensures that he’s full enough to last him till school break.

Break Down Fat If breakfast is consumed, his metabolism rate speeds up to burn stored fat for energy. It prevents him from being starved and overeating at his next meal. Many studies in both adults and children have shown that breakfast eaters tend to weigh less than those who skip breakfast.

Champion Performance
It is also proven that children who eat a good breakfast perform better in school, pay more attention, are more creative, think better and score higher on tests. Increased blood sugar levels also help decrease behavioral problems to ensure that your child feels less tired and is in a better mood to learn and play.

Champion Breakfast Breakfast contributes key nutrients towards a well-balanced diet, not always available in later meals and snacks—such as calcium and other essential vitamins and minerals. It is best to choose foods that are rich in whole grains, fiber and protein while low in added sugar as opposed to an oily breakfast! Unfortunately, due to hectic lifestyles, parents often find it taxing to prepare breakfast in the morning.

Here are some common breakfast options that are nutritious, yet easy to prepare:


Getting a healthy breakfast on the table is one of the most important things you can do for your child. Do not let them start their day with an empty stomach, or worst yet an unhealthy one. Remember, all champions eat breakfast!

At the Forefront of Milk Innovation
Scientists at Snow Brand are constantly developing breakthroughs in nutrition. As an innovator of dairy products since 1951, Snow Brand filed over 30 patents in the last five years alone, of which the use of Sphingolipids in milk formula is one of its most important breakthroughs. In Malaysia, Snow Brand has helped children grow smart and strong with its premium quality products for over 40 years.

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